- 4 Jan
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6 Useful things you can do with analytics
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Obviously, because of our flagship product FoxMetrics, we believe analytics plays a key role in growing your web presence. Armed with the right analytic tools, you can make critical changes to your website based on well informed decisions. With our real time web interaction tool, it is so much easier to come to an immediate conclusion or drill deep to gain a better insight on how people interact with your website.
The guys at Monash Research believes that there are ultimately six useful things you can do with analytics technology.
- You can make an immediate decision.
- You can plan in support of future decisions.
- You can research, investigate, and analyze in support of future decisions.
- You can monitor what’s going on, to see when it necessary to decide, plan, or investigate.
- You can communicate, to help other people and organizations do these same things.
- You can provide support, in technology or data gathering, for one of the other functions.
- 1 Jan
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Quick Getting Started
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Ok, so you’ve decided to sign up for FoxMetrics and you received a validation email, what now?
- Follow the instructions in the email to validate your account by clicking on the link within the email, note your username which should be the email address that you signed up with.
- Once you click on the validation link, your account will be activated immediately, so you should now try to log in.
- After you log in, every report and pretty chart will be empty, no worries, that’s because we haven’t received any data yet.
- Now you will need to add the tracking code to your website so we you can start sending us data. Here is how you go about doing that.
- Click on the Profile link on the top right of the dashboard
- Then click on the Setup link within the sub navigation area, the orange area
- Click in the box with the appropriate installation tracking code that you like and it should automatically select it for you
- Finally you should copy and paste the selected script to the bottom of your website right above the closing body tag, remember to paste this tracking code on all the pages that you would like to track. Its easier to paste it into a control or include file that gets including on all pages automatically.
- Seat down, relax and watch your reports get populated, once your data is flowing in, your should consider using our advanced features such as custom events and segmentation.
- 25 Dec
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Merry Christmas
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May peace be your gift for this Christmas and the blessing of the Almighty be with you and the world to help us all make this world a better place. To make it a Christmas day everyday of the year.
-Kurt Avish
- 21 Dec
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Tracking Code: Asynchronous
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The next logical step after moving the tracking code to a CDN, Amazon CloudFront – was to convert the tracking code to be asynchronous since it was synchronous in its initial launch state.
Our asynchronous version of our tracking code provides a much more faster, non blocking and improved way of tracking your website interactions. It uses the browsers ability to download content without delaying or blocking other content from loading. If you would like to update to the latest version please log into your dashboard account and copy your tracking code from your profile that is automatically generated for you.
Using the asynchronous version of the script when the browser makes a requests to our server, it will not wait for a response as the synchronous version. It will continue loading as usual, therefore, the tracking code will be of no impact to your page load times or halt your page load in case of any technical issues.
We are here to help you improve your website and the way people interact with it and definitely their overall experience. So, its of high importance that we help and not hinder their experience by slowing everything down.
For users that will rather not change anything, the old synchronous tracking code will continue to work as intended, as a matter of fact its pretty much the same without the additional advantages of the browsers asynchronous capabilities, however, I strongly suggest that you switch over as soon as possible.
- 20 Dec
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Actions: What are they?
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When people interact with your website, they take actions. An action is when someone fires of any event in the browser on your website that we consider actionable. Our goal is to collect, track and analyze actionable data with FoxMetrics. We will track everything that you could possibly use to make very well informed business decisions.
As of today, here are the events that we consider actionable.
- Custom Events
- Page Views
- Downloads
- Exits
All data elements that are tagged as action, falls within one of the above categories. We may add more as we see fit and as we gain deeper insights into how people interact with websites as a whole.
